The deployment of OpenAI’s ChatGPT technology has taken the world by surprise since its launch last year and has now been adopted in a major overhaul. This move is seen as the biggest challenge to Google’s dominance in web search and marks the beginning of an AI competition between the two companies. “The race begins today,” stated Microsoft CEO Satya Nadella.
Developed with the support of Microsoft, ChatGPT uses deep learning techniques to generate responses to search requests that mimic human conversation. Nadella believes that this technology will revolutionize not just online search but also the way we interact with other software. “This technology will shape almost every software category we know,” he added.
With the new update, Bing will now provide more informative answers to search queries rather than just directing users to websites. Users will also have the ability to chat with the AI-powered bot for more personalized results and contextual answers will be displayed on the right-hand side of the search page. The new Bing search engine is available immediately but with a limited number of searches per person.
This announcement comes a day after Google disclosed its own new chatbot, Bard. Both companies are eager to bring their AI products to market. Analysts believe that Microsoft’s investment in ChatGPT will greatly enhance its competitiveness. “This is just the first step in the AI race among Big Tech,” said Dan Ives of Wedbush Securities in a note to investors.
Microsoft has been investing heavily in artificial intelligence, including a multiyear, multibillion-dollar investment in OpenAI. In addition, it recently announced a premium tier of Microsoft Teams, its messaging software, which will include ChatGPT, with a feature that automatically generates meeting notes and highlights. Microsoft has stated that the Bing search engine will use a more advanced version of OpenAI technology, which will also be integrated into its Edge web browser.
While ChatGPT has the potential to be disruptive to many professions, including journalism, it has received criticism for providing incorrect answers with confidence. Additionally, it operates on datasets scraped from 2021 or earlier, so its answers may seem outdated to some users.
Opera, a well-known web browser, has also announced its plans to integrate ChatGPT, developed by OpenAI and backed by Microsoft, into its products. The parent company, Kunlun Tech, made the announcement on Wednesday but did not provide any details on timing or availability across all of Opera’s products, including desktop and mobile browsers for iOS and Android.
This news follows the recent announcements by Microsoft and Google, who also plan to incorporate artificial intelligence chatbot technology into their own search engines. ChatGPT has become increasingly popular since its release in November and its integration into Opera could further enhance its reach.
As of the third quarter, Opera had an average of 321 million monthly active users and its gaming browser helped boost the company’s revenue by 28% year-on-year to $85.3 million. Kunlun Tech, based in Beijing and listed on the Shenzhen stock exchange, has seen a 40% increase in its shares for the year so far. Opera’s shares, listed on the Nasdaq, have risen by over 10% during the same period.
Many tech companies have announced their work on ChatGPT-like products, including Baidu, who plans to complete internal testing of its own AI chatbot in March. Alibaba is also developing a ChatGPT rival, but has not disclosed any timing information. It remains unclear how these new AI features will compare to ChatGPT’s capabilities.
In the mobile search market, Google dominates with a 96.5% share globally, followed by Baidu with a 0.7% share, according to Statcounter data.
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Author: James Clayton
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